英文共同题名：China’s E-commerce

Chapter 1 Overview of Electronic Commerce Development in China
1.1 Development of Chinese E—commerce in 2012
1.2 Features of global E—commerce development
1.3 The characteristics and problems of Chinese E—commerce development in 2012
1.3.1 The characteristics of Chinese E—commerce development
1.3.2 The main problems and challenges of Chinese E—commerce development
1.4 Grasping the strategic opportunity period to promote E—commerce development level of China
Chapter 2 Chinese E—commerce Development Environment
2.1 Basic environment of E—commerce
2.1.1 Further improvement of E—commerce network operating conditions
2.1.2 The rapid expansion of E—commerce users
2.1.3 The great importance attached to E—commerce network security
2.1.4 The rapid spread of new network information technology in E—commerce
2.1.5 Continuous promotion of E—commerce standardization
2.2 Policy and legal environment of E—commerce
2.2.1 Policy and legal support
2.2.2 Regulation of E—commerce transaction order
2.3 E—commerce credit and investment environment
2.3.1 Social credit environment
2.3.2 E—commerce credit construction
2.3.3 E—commerce investment and financing environment
2.4 E—commerce human environment
2.4.1 E—commerce talent training
2.4.2 Theoretical study of E—commerce
2.5 International environment of E—commerce
2.5.1 E—commerce having attracted attention of international organizations
2.5.2 International legislative activities of E—commerce
Chapter 3 China’s E—commerce Service Industry
3.1 The development of trading services of E—commerce
3.1.1 Overview of the development of E—commerce service industry in 2011
3.1.3 The development of online retail services
3.1.4 Development of other online retail service platforms
3.2 The development of E—commerce supporting service
3.2.1 The development of electronic payment service industry
3.2.2 The development of E—commerce logistics and distribution services
3.2.3 Development of E—commerce authentication service business
3.2.4 Development of E—commerce data services
3.3 Development of E—commerce derivative services
3.3.1 Development of E—commerce operation service industry
3.3.2 Development of other E—commerce derivative services
3.4 E—commerce and starting one’s own business
Chapter 4 Application of E—commerce in China
4.1 E—commerce application in industry
4.1.1 Large and medium—sized enterprises’ E—commerce
4.1.2 E—commerce in small and medium enterprises （SME）
4.2 E—commerce application in agriculture
4.2.1 Accelerating agricultural information infrastructure construction
4.2.2 Launch of pilot project of rural information demonstration bases
4.2.3 The rapid but unbalanced development of E—marketing for agricultural products
4.2.4 E—commerce of agricultural materials developing rapidly
4.2.5 New exploration on patterns for agricultural E—commerce
4.3 Application of E—commerce in circulation industry
4.3.1 E—commerce in the field of foreign trade
4.3.2 E—commerce in the retail field
4.4 Application of E—commerce in financial industry
4.4.1 E—commerce of the banking industry
4.4.2 E—commerce of the insurance industry
4.5 Application of E—commerce in other industries
4.5.1 Electronic government procurement
4.5.2 E—commerce in transportation
4.5.3 E—commerce of postal industry
4.5.4 Tourism E—commerce
4.5.5 Online advertising
4.5.6 E—commerce in life and entertainment service industry
Appendix ACatalogue Summary of Policies and Regulations of E—commerce in China from 2011 to 2012
Appendix BPublished Standards of E—commerce in China