简介
本书是一本为高等院校、高职高专电了商务专业英语教学而编写的教材。重点介绍电了商务的概念和分类、网络营销、电了支付、在线物流和电了政府等基础知识，此外还介绍了电了商务英语写作技巧等相关知识。
本书具有选材新颖、原文风格、循序渐进、通俗易懂、图文并茂、在线操作等特点。
本书既适合电子商务专业的读者，也适合相关专业的读者，还可作为从事商务工作人员的工具书。
目录
chapter 1 overview of e-commerce
unit 1
l.l passage a what is electronic commerce?
1.2 notesto passage a
1.3 activities
1.4 passage b the evolution of electronic commerce
1.5 notes to passage b
1.6 activities
1.7 basic e-commerce english writing
1.8 related reading the basic technology of e-commerce--the internet
1.9 work online
unit 2
2.1 passage a the social effect caused by electronic commerce
2.2 notesto passage a
2.3 activities
2.4 passage b distinguishing features of e-commerce
2.5 notesto passage b
2.6 activities
2.7 basic e-commerce english writing
2.8 related reading the basic technology of e-commerce-internet explorer 6 overview
. 2.9 work online
unit 3
3.1 passage a the application flow of electronic commerce
3.2 notes to passage a
3.3 activities
3.4 passage b benefits and problems caused by electronic commerce
3.5 notes to passage b
3.6 activities
3.7 basic e-commerce english writing
3.8 related reading the basic technology of e-commerce-outlook express
3.9 work online
word bank 1 （章词汇表1）
chapter2 types of e-commerce
unit 4
4.1 passagea what isb2b?
4.2 notesto passage a
4.3 activities
4.4 passage b what is b2c ?
4.5 notes to passage b
4.6 activities
4.7 basic e-commerce english writing
4.8 related reading the basic technology of e-commerce-make use of e-mail
4.9 work online
unit 5
5.1 passage a how b2b differs from b2c
5.2 notesto passage a
5.3 activities
5.4 passage b b2c and its customers
5.5 notesto passage b
5.6 activities
5.7 basic e-commerce english writing
5.8 related reading domain, web, website and ftp-simple steps to register a domain name
5.9 work online
word bank 2 （章词汇表2）
chapter 3 network marketing
unit 6
6.1 passage a the development of network marketing
6.2 notes to passage a
6.3 activities
6.4 passage b main strategies of network marketing
6.5 notesto passage b
6.6 activities
6.7 basic e-commerce english writing
……
unit 7
unit 8
unit 9
chapter 4 e-payment
unit 10
unit 11
unit 12
unit 13
chapter 5 e-shopping & logistics
unit 14
unit 15
unit 16
chapter 6 e-government
unit 17
unit 18
appendix
参考文献
参考网站
unit 1
l.l passage a what is electronic commerce?
1.2 notesto passage a
1.3 activities
1.4 passage b the evolution of electronic commerce
1.5 notes to passage b
1.6 activities
1.7 basic e-commerce english writing
1.8 related reading the basic technology of e-commerce--the internet
1.9 work online
unit 2
2.1 passage a the social effect caused by electronic commerce
2.2 notesto passage a
2.3 activities
2.4 passage b distinguishing features of e-commerce
2.5 notesto passage b
2.6 activities
2.7 basic e-commerce english writing
2.8 related reading the basic technology of e-commerce-internet explorer 6 overview
. 2.9 work online
unit 3
3.1 passage a the application flow of electronic commerce
3.2 notes to passage a
3.3 activities
3.4 passage b benefits and problems caused by electronic commerce
3.5 notes to passage b
3.6 activities
3.7 basic e-commerce english writing
3.8 related reading the basic technology of e-commerce-outlook express
3.9 work online
word bank 1 （章词汇表1）
chapter2 types of e-commerce
unit 4
4.1 passagea what isb2b?
4.2 notesto passage a
4.3 activities
4.4 passage b what is b2c ?
4.5 notes to passage b
4.6 activities
4.7 basic e-commerce english writing
4.8 related reading the basic technology of e-commerce-make use of e-mail
4.9 work online
unit 5
5.1 passage a how b2b differs from b2c
5.2 notesto passage a
5.3 activities
5.4 passage b b2c and its customers
5.5 notesto passage b
5.6 activities
5.7 basic e-commerce english writing
5.8 related reading domain, web, website and ftp-simple steps to register a domain name
5.9 work online
word bank 2 （章词汇表2）
chapter 3 network marketing
unit 6
6.1 passage a the development of network marketing
6.2 notes to passage a
6.3 activities
6.4 passage b main strategies of network marketing
6.5 notesto passage b
6.6 activities
6.7 basic e-commerce english writing
……
unit 7
unit 8
unit 9
chapter 4 e-payment
unit 10
unit 11
unit 12
unit 13
chapter 5 e-shopping & logistics
unit 14
unit 15
unit 16
chapter 6 e-government
unit 17
unit 18
appendix
参考文献
参考网站
English course for E-commerce
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